Friday, April 17, 2009 | Permalink
As many of you may have read in the news, the verdict in the Pirate Bay trial was delivered today, sentencing the four defendants to jail and 30 million SEK (~$3.5M) in damages. This will undoubtedly generate quite a lot of fuss and I wanted to share my thoughts on piracy in general. Given that this is a quite controversial issue I want to begin by pointing out that this is entirely my own personal opinions and does not in any shape or form represent the opinions of my employer, former or future employers, my friends, relatives, my penguin or my ceiling cat. This represents my view as of 2009-04-17, and I reserve the right to change my opinions at any point, as Iíve done in the past. The reason I say that is because this issue is fundamentally hard, very fussy and with many shades of gray in palette, legally and especially morally. Some people see it as black or white though. You can generally categorize those in two groups; the ignorant and those with an agenda. I say the ignorant because I find it hard to believe anyone who considered the arguments from both sides would end up at either extreme. Those with an agenda are of course the corporate representatives and the anti-copyright activists.
While reiterating that Iím representing myself here only, for the sake of the argument, I do work in the game industry, and my income is dependent on people paying for games. That doesnít automatically land me in the property rights corner. In fact, talking to my colleagues I find that the opinions vary, but I hear more piracy friendly opinions than the opposite. Iím probably leaning somewhat more towards the property right than many of my friends though.
Let me elaborate why Iím rejecting the extremes. Iíll begin with the ďpiracy is theftĒ argument. The people trying to push this idea are making a fundamental mistake. Piracy is not theft. Morally questionably? Perhaps. But itís not theft. But reiterating this argument over and over they are feeding the trolls in the other camp and giving them a reason follow the tangent all the way into the conclusion that property rights donít exist. The difference between piracy and theft is that when you steel something the owner loses what you stole from him. When you copy something, the owner doesnít lose what you copied. So that makes it OK, right? Not necessarily. Just because itís not theft doesnít make it right. Rape, for instance, is not theft either, but of course morally and legally indefensible. Piracy is of course not rape either, but it is copyright infringement. Copying someone elseís work without permission is indeed questionable. Anti-copyright activists argue itís perfectly fine, and itís of course hard to see the harm if you donít personally know the author. Itís clear why the victim of theft suffers, and it pretty much automatically invokes a sense of moral wrong in all normal people, in a way that copyright infringement does not for most people. Arguing for intellectual property is usually on rational grounds, rather than based on principles or a moral sense. But let me give you an example where copying someone elseís work without permission should give you sense itís morally wrong. Letís say a school class is handed some homework. Lisa spends all evening researching and writing down all answers to the questions. Steve on the other hand spends the night in front of the TV. Next morning he secretly borrows Lisaís notes and copies the answers. Lisa still got her sheet of answers and will still get a good grade, so that makes it OK, right? No, of course not. The answers belong to Lisa. She spent the work assembling them. They are her intellectual property.
So why do we feel the moral indignation in this case? Because we imagine Lisa being an innocent schoolchild, and Steve is taking advantage of her work. Itís harder to feel the same sympathy for an artist making millions. Of course, the vast majority of artists donít make millions, but thatís less frequently brought up in these kinds of discussions. Letís ignore that for now. Iím sure pretty much everyone would agree however that itís not right to copy Lisaís work without her permission. However, if Lisa herself decides to share her work with her classmate itís a totally different matter. Anti-copyright activist basically side with Steve in this matter though. Just because itís possible to copy doesnít make it right to do so.
Now, while defending the authorís right to his or her intellectual property, the question is how companies and society as a whole should react to this phenomenon. All over the world copyright laws are tightened, property rights are extended to ridiculous times, kids are sued over downloading a song, personal privacy is violated and corporations are taking over the policeís role in criminal investigation. This is pretty backwards in all possible ways. Sweden recently implemented new tougher laws that forces ISPs to provide the personal information for the individual a certain IP address belongs to. The immediate response to this has been that internet traffic has dropped significantly and legal purchases of things like music, games and movies have gone up. This is probably the effect law makers were hoping for. I would agree that itís a positive development if this is happening, but this is obviously a temporary effect. When the first anxiety of the new laws have settled and people realize thereís no way they can sue an entire generation of youth and their parents and schools things will of course go back to normal again. But the more important point is that this change in behavior is not happening for the right reasons. People are changing their behavior because of fear, not because they found the legal alternative more appealing. This is not the society we want. And itís all pointless anyway. It should be pretty clear that thereís no technical or legal way to win this battle. Piracy is here to stay (not that piracy is new either).
I do defend copyright law and the concept of intellectual property. The question is, how much effort should society put into preventing piracy? While the laws in this area were probably originally written back in Gutenbergís days, so some updates and clarifications on how it applies to modern content is necessary, I donít think we need to change the basic principles. If anything, the more logical course of direction would be towards greater personal freedom. Things move faster these days, so if anything, things should get into the public domain quicker, patents last shorter, and greater liberties with regards to ďfair useĒ should apply. When more things are technically possible, and public opinion generally favors greater liberties, it only makes sense that laws should follow in that direction.
Another thing to consider is what effect piracy has on society as a whole. I wonít lie, I have listened music, seen movies, used software and played games that were not paid for and properly licensed. As I grew older, got a stable income, itís something thatís far less frequently occurring than in the past though. When I got my first real job I decided I could now afford to buy my games. So for the last 6 years or so I havenít pirated any games for instance. This is something I think I share with a lot of people. Instead of fussing around with cracks that donít always work and lock you out from being able to patch the game and not knowing if this stuff from shady people comes with any bonus viruses or trojans you simply decide that buying the game is a more attractive option. If you have a job, itís not much money, and it just works. But if youíre a student who can barely afford your food and housing, you may see things differently. What do we gain on preventing this student from pirating a game? Most likely he wouldnít buy the game anyway in most cases if that was the only option. While games are non-essential one could argue itís not much of a loss either that he canít play it. But what about other software? The first software I ever pirated was a compiler. A stack of floppy disks, RAR for DOS, and several rounds back and forth between home and school over a couple of days and the compiler was up and running. Imagine if I had not done that. Imagine I would not have spent endless hours coding at home on the pirated compiler. Would I be where I am today? Most likely not. But I was 16 years old, just realized what my biggest talent was, and needed the tools to evolve it. I had no money, nor were my parents particularly wealthy considering my we were 7 kids and a single income, and I really donít think my parents would have understood how significant buying a compiler for me would have been. Iím not sure I fully understood that myself at the time. There have been studies showing the piracy has a positive effect on society as a whole. I donít doubt that given my own personal experience.
In my opinion, the proper response from society is realizing that we have a new situation enabled by modern technology. Trying to fight off pirates is perhaps a good idea around the coast of Somalia, but I donít think thereís any government response necessary at all for the pirates here at home. We need a new mindset however with greater freedoms for individuals and more content available for free. Thereís a precedent in the form of libraries. You have copyrighted material available there that anyone can read. If youíre a writer, your work may very well be read by people at the library, and this could perhaps reduce the number of books sold. This has not been a disaster for writers. In fact, one could argue that writers have benefitted from it, as more people get exposed to your work. I admit it was a long time since I was in a library, but even back in my school days there were CDs available you could listen to there too. I didnít ruin the music industry. I donít know if computer games have made it into any libraries these days, but perhaps in the future youíll be able to try them out there. Although in a sense, Internet is replacing the library these days. You donít have to find the right book on the library shelves, but a few keywords in Google and the stuff you require may readily available.
What about the producers then? Well, new situations require new business models. Companies stuck in the past will go under. No amount of legal action will prevent that. If youíre producing music on CD, your days are numbered. Optical media for music in 2009, seriously? The only solid approach to dealing with piracy is ensuring that the paid for experience is better than the pirated one. This basic concept appears to be really hard to grasp for some of the old folks in some corporate headquarters. Thereís no technical solution that will prevent piracy. If youíre considering sophisticated DRM schemes, realize that youíre primarily hurting your paying customers, not the pirates. Once the cracked version is out there itís going to be stripped of all the limitations, whereas the paying customer will have to live with the restrictions you imposed on the software. And seriously, itís 2009 and we live in a globalized world, and Internet knows no country borders. Releasing any form of digital product at different times in different regions is a fundamentally broken business model. You can either wait until the product is available in your region, or you can download it and enjoy right away. Congratulations, you just created an incentive for people to pirate. Itís not rocket science. If youíre an artist, instead of seeing it as a threat, use Internet as a tool for marketing. It may be harder to sell the music these days, but instead of whining over that, consider yourself the product and the music your marketing. Provide the music for free and earn your money from concerts, T-shirts and other fan material. The new reality is that people will copy your stuff, so instead of making that a problem, the future belongs to those who are able to take advantage it.
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